Privacy Policy for Pretty Deco Prints

At Pretty Deco Prints (“we,” “us,” or “our”), accessible via prettydecoprints.com, we are firmly committed to respecting your privacy and protecting the personal data you share with us. We believe in transparency, security, and user empowerment, and we adhere to the highest standards of data protection, including compliance with the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and the California Consumer Privacy Act (“CCPA”).

This Privacy Policy outlines how we collect, use, disclose, store, and safeguard personal data, ensuring your trust when you engage with our website, products, and services.

1. Commitment to Privacy and Data Protection

At Pretty Deco Prints, we understand the importance of privacy. We treat all personal data with care and in accordance with applicable data protection laws. We never sell your personal information and apply strict security protocols and industry-standard practices to prevent unauthorized access or misuse.

2. Scope of Policy and Data Controller Role

This policy applies to all visitors, customers, and users interacting with prettydecoprints.com. Pretty Deco Prints operates as the data controller in relation to the personal data collected through our services and website. As the data controller, we determine the purposes and means of processing your personal data as outlined in this document.

3. Categories of Data Processed

Depending on your interactions with prettydecoprints.com, we may collect and process the following categories of personal data:

a) Usage Data
We automatically collect certain data when you access our website, including:
– Browser type and version
– Internet Protocol (IP) address
– Pages visited
– Date and time of visit
– Session duration
– Referral URLs
– Clickstream and navigation pathways

b) Account Data
When you create an account or place an order, we collect:
– Full name
– Email address
– Phone number
– Billing and shipping addresses

c) Profile Data
We process data related to your user behavior and preferences, such as:
– Purchase history
– Wishlist items
– Product and art preferences
– Feedback and survey responses

d) Communication Data
We collect and store communications including:
– Support requests
– Email correspondence
– Live chat transcripts (if applicable)
– Customer service interaction logs

e) Technical Data
Collected via your device and browser, this includes:
– Device model and operating system
– Browser software and plugins
– Language and time zone settings
– System configurations

f) Transaction Data
When you make a payment or order from prettydecoprints.com, we collect:
– Payment method (processed securely by third-party providers)
– Order contents
– Delivery instructions and tracking
– Order confirmation and invoice information

g) Preference Data
This includes your choices regarding marketing and personalization, such as:
– Communication preferences
– Opt-in status for newsletters or promotions
– Product interests based on browsing and purchase history

4. Legal Bases for Processing

We process your personal data under the following lawful bases as permitted by GDPR and CCPA:

– Consent: When you voluntarily provide data or opt into marketing.
– Contract: When processing is necessary for performance of a contract, such as completing your order.
– Legal Obligation: Where we are required to process data to comply with applicable legislation.
– Legitimate Interests: Where it is necessary for our business operations (e.g., improving user experience, preventing fraud) and does not override your rights.

5. Your Rights

You have specific rights under applicable data privacy laws. These include:

– Right of Access: Obtain confirmation and access to your personal data.
– Right to Rectification: Request correction of inaccurate or incomplete personal data.
– Right to Erasure: Request deletion of your data, subject to exceptions.
– Right to Restriction: Request restricted processing of your data.
– Right to Data Portability: Receive your data in a structured, machine-readable format and transmit it to another controller.

For California residents, additional CCPA rights include:

– Right to Know: Access details about personal categories collected and shared.
– Right to Delete: Request deletion of your personal data.
– Right to Opt-Out: Opt out of the “sale” of personal information (note: we do not sell your data).
– Non-Discrimination: Exercising your privacy rights will not result in discriminatory treatment.

To exercise any of these rights, please contact us at [email protected].

6. Security Measures

We implement appropriate technical and organizational measures to ensure a high level of security for your personal data. These include:

– Data encryption (in transit and at rest)
– Secure socket layer (SSL) technology
– Access control and authentication protocols
– Internal data handling policies
– Regular security audits and penetration tests
– Employee privacy and data protection training

7. International Transfers

Data processed by Pretty Deco Prints may be stored or accessed outside your jurisdiction, including in countries without equivalent data protection laws. In such cases, we rely on:

– Standard Contractual Clauses approved by the European Commission
– Adequacy decisions by the European Commission
– Additional safeguards such as encryption and minimization

8. Data Retention

We only retain personal data for as long as necessary to fulfill the purposes for which it was collected. Retention periods include:

– Account Data: Retained while account is active and up to 5 years after deletion
– Order and Transaction Data: Retained for a minimum of 7 years for tax and legal compliance
– Communication Data: Retained for up to 2 years after final interaction
– Cookie and Usage Data: Retained for a maximum of 14 months

Upon expiration of the retention period, data is securely deleted or anonymized.

9. Cookie Policy

We use cookies and similar tracking technologies on prettydecoprints.com to optimize your experience. Categories include:

– Essential Cookies: Enable website functionality (e.g., shopping cart, security)
– Functional Cookies: Remember preferences and language settings
– Analytics Cookies: Collect aggregated data for insights and performance (e.g., Google Analytics)
– Performance Cookies: Improve website usability and speed

10. Cookie Management and Compliance with GDPR & CCPA

Upon visiting our website for the first time, you will be presented with a cookie consent banner that allows you to:

– Accept all cookies
– Customize your preferences or decline non-essential cookies

You may modify your cookie preferences at any time via your browser settings or our cookie management tool.

Under CCPA, California residents may request disclosure of categories of cookies used and refuse the sale of cookie-related data (note: we do not engage in such sales).

11. Special Protections for Children Under 13

Our website is not intended for children under the age of 13. We do not knowingly collect, use, or disclose personal data from children. If you are a parent or guardian and believe a child has provided us with personal data, please contact us immediately at [email protected] for prompt removal.

12. Policy Updates & User Notifications

We may update this Privacy Policy to reflect changes in technology, legal requirements, or business practices. Material changes will be communicated through notices on prettydecoprints.com or direct communication where feasible. Your continued use of our services after such changes constitutes your acceptance.

13. Contact Information

If you have any questions, requests, or concerns about this Privacy Policy or our handling of your personal information, please contact us at:

Email: [email protected]

We are committed to ensuring full compliance with applicable data protection laws and to preserving the rights and freedoms of all users. Please do not hesitate to reach out regarding any aspect of this policy.